Spain leads digital automotive Europe, but UK loves YouTube!
A new report into Europe's automotive consumer behaviour shows Spain leading the way in digital engagement and VW dominating the continent's web traffic.
A new report into Europe's automotive consumer behaviour shows Spain leading the way in digital engagement and VW dominating the continent's web traffic.
Chinese online retail giant Alibaba has created a giant cat-shaped vending machine to help consumers book and take out vehicles for test drives. Ford is heavily involved in the project.
The automotive industry maintains innovation in its marketing with some pragmatic online innovation and some surreal advertising.
The French carmaker has launched an online dealership in an London telephone box to promote its 'Order Olnine' service.
There are seven ways to persuading online consumers to hit the 'buy now' button, according to Google/Luth Research.
Fiat Chrysler is the first OEM auto manufacturer to provide an online retailing solution in Canada after revealing a record start to the sales year.
E-commerce giant Alibaba is helping Chinese police keep tabs on wholesalers suspected of importing fake motor lubricants from Malaysia and selling them online.
Geely Auto Group is launcihng a new global car brand which challenges the way cars have been sold traditionally.
The overall Autonomous vehicle market could accelerate to become a $560bn industry. Volvo has now signed a deal to develop vehicles with Uber.
A number of Chinese internet service providers are setting up EV production plants.