Tencent, Alibaba and China Mobile most valuable brands
Mobile and digital companies overtake banks and oilcos as China's most valuable brands
Published 26-Apr-2015
Tag: Internet marketing
Alibaba knocks Baidu off top spot for mobile advertising spend
China's e-commerce giant is investing heavily into mobile ads as total industry revenues double
Published 26-Apr-2015
Consumer insights from second and third tier cities
Internet usage outside of China's largest cities varies greatly to their metropolitan counterparts
Published 26-Apr-2015
Smart cities will use 1.1 billion connected things in 2015
Smart cities will use 1.1 billion piece of connected technology and digital services in 2015, according to a Gartner report.
Published 07-Apr-2015
The human voice still preferred in a digital world
Customers still value talking on the phone before purchasing products, according to research.
Published 03-Apr-2015
Facebook dominates advertising spending on social networks
In 2014, Facebook pulled in 75% of total advertising spending on social networks, according to a report.
Published 03-Apr-2015
WeChat hits half a billion users
Popular messaging app now boasts more than 500m users
Published 22-Mar-2015
Chinese consumers prefer convenience over privacy
Microsoft survey shows Chinese are happy for brands to use personalised information to improve customer experience
Published 22-Mar-2015
Key driver's behind China's digital growth
The rise of smartphones and online content consumption have contributed to the rise of digital
Published 15-Mar-2015
Marketers need better data from digital to be effective.
More than half of marketers believe they fail to collect sufficient customer data, according to a report.
Published 10-Mar-2015