QR codes proving popular in China
The rise of integrated QR-scanning apps are attracting more and more shoppers
Published 18-Feb-2014
Tag: social media
WeChat reveal its top 5 luxury campaigns of 2013
The popular networking app reveals the most engaging digital marketing efforts\n
Published 17-Jan-2014
Public organisations try integrated approach to social media
Chinese governmental departments try to reach out to citizens on Weibo
Published 09-Dec-2013
China's most exclusive social media hits 3m users
P1, an invitation-only social network, is gaining popularity in China
Published 23-Nov-2013
Has Facebook lost its face value?
A Forrester report reveals that Facebook is perceived to have the last business value in digital marketing.
Published 11-Nov-2013
Tencent expands aggressively overseas
Chinese social media is expanding outside its domestic market
Published 27-Oct-2013
Anger spreads faster than any other emotion on social media
A Chinese university has examined the spread of powerful emotions on Weibo: Anger wins
Published 20-Oct-2013
Marketeers need to focus on social media for new leads
The best leads come from social media according to the latest research into marketing behaviour.
Published 06-Sep-2013
333% jump predicted for Facebook mobile ad revenue
eMarketer report expects Facebook's mobile ad revenue to jump dramatically by the end of the year
Published 01-Jul-2013
Customers turn to social media and omni-channel supply.
Customer service and supply-chain models are changing rapidly and significantly, driven by online channels, according to the latest research.
Published 30-May-2013