Social media is now overwhelming part of marketing
New Social Media Examiner Report shows social media is totally embedded in marketing strategies, but does it work?
Published 13-Aug-2014
Tag: social media
Facebook friend tracking has business potential
Facebook's latest friend-tracking app could have longer-term benefits for B2C marketing.
Published 08-Jul-2014
Porsche plays 24hr social media race at Le Mans
German marque invited Weibo and Twitter users to compete for VIP tickets on social media
Published 23-Jun-2014
ExxonMobil discusses aftermarket sales strategy
In a recent interview, an Exxon China rep highlighted the importance of word-of-mouth recommendation in the digital age
Published 18-Jun-2014
About face for Facebook
Facebook will no longer guarantee that people who 'like' a business will see all of of the company's page posts.
Published 08-May-2014
Nissan's FAQs about the electric Leaf
Nissan has used its customers to create online feedback about the Leaf.
Published 08-Apr-2014
US Millennials are a challenge for marketers
Young US people aged 18-33 in 2014 require more subtle marketing to overcome cynicism.
Published 07-Apr-2014
LinkedIn launches Chinese platform
The social networking for business site sets looks towards the Chinese market\n
Published 23-Mar-2014
How Tencent became China’s top mobile social app
The “Penguin Empire” is showing no signs of slowing down
Published 23-Feb-2014
Social media booms over Chinese New Year
Netizens were out in full force on the 31st of January 2014
Published 23-Feb-2014