China's most exclusive social media hits 3m users
P1, an invitation-only social network, is gaining popularity in China
Published 23-Nov-2013
Tag: Internet marketing
MasterCard identifies consumer 'digital personas'
A MasterCard global survey has identified five different types of internet consumer based on the level of personal information they are prepared to disclose.
Published 11-Nov-2013
Has Facebook lost its face value?
A Forrester report reveals that Facebook is perceived to have the last business value in digital marketing.
Published 11-Nov-2013
Companies prepare for Singles Day shopping bonanza
A lonely celebration is turning into a Chinese online-shopping frenzy and firms are cashing in
Published 10-Nov-2013
East meets West for brand boost
Chinese companies look to Western names to promote their products.
Published 03-Nov-2013
Great Wall lubes a hit on Alibaba
Sinopec's flagship lubricants products received over 10,000 hits on the popular B2B trading site
Published 03-Nov-2013
Lubrizol launches bike website
Lubrizol has launched a new website for oil marketers, (OEMs and anyone interested in the motorcycle market and oils for motorcycle engines.
Published 30-Oct-2013
Tencent expands aggressively overseas
Chinese social media is expanding outside its domestic market
Published 27-Oct-2013
Mobile use varies greatly between China's cities
Companies using online mobile campaigns should pay heed to geographical location
Published 23-Oct-2013
Huge revenue gains from Big Data and Analytics
Juniper Research reveals reduction in churn through adoption of Big Data and Analytics.
Published 21-Oct-2013