2014 email marketing statistics
A variety of reports show e-mail is still a powerful tool for marketing.
Published 23-Jun-2014
Tag: Forrester
300,000 commuters travel between Beijing and Hebei every day
Inter-provincial travel can leave some out of the house for 16hrs a day
Published 27-Apr-2014
Research offers improved digital experiences for customers
Forrester Research has revealed ten ways to improve customers' digital experiences
Published 06-Dec-2013
Has Facebook lost its face value?
A Forrester report reveals that Facebook is perceived to have the last business value in digital marketing.
Published 11-Nov-2013
Mobile analytics still too complex marketers says Forrester
Mobile is perceived as having limited business impact because it remains difficult to understand the benefits, according to a new report.
Published 30-Sep-2013
Incentives could encourage returns to e-carts
Study into using affiliate channels indicates incentives can encourage online shoppers to return to abandoned carts.
Published 03-Sep-2013
Tag management's ROI revolution
Website tag management is helping digital marketers improve customer acquisition and retention according to Forrester
Published 11-Aug-2013
Mobile device users' purchasing habits
iOS beats Android apps in users' purchases and product research as Windows and Blackberry struggle
Published 08-Aug-2013
Customer experience metrics are under-used
The need to use a disciplined measurement program could significantly help business' relationships with customers according to research.
Published 09-Jul-2013
333% jump predicted for Facebook mobile ad revenue
eMarketer report expects Facebook's mobile ad revenue to jump dramatically by the end of the year
Published 01-Jul-2013