Richard Carney is new OATS COO
OATS has appointed Richard Carney to head the organisation and drive future development
Published 30-Apr-2014
Tag: OATS
Shell strengthens ties with Chinese off-highway OEMs
Dutch major cooperates more closely to improve lubricant fuel efficiency and durability
Published 09-Dec-2013
View from the Bridge - China, November 2013
China's high-quality lubricants production is on the rise as the country's vehicle market and performance levels increases. Can local producers make the most of the trend?
Published 30-Oct-2013
OATS powers African online tool for lube choice
Engen Ghana has launched an online tool to help customers choose the best oil for their vehicles with help from OATS
Published 10-Oct-2013
View from the Bridge - China, October 2013
New look China Bulletin, internet marketing and China's mobile marketing boom.
Published 25-Sep-2013
Shell and Kia continue collaboration
Shell and Kia will be extending their European partnership to 2016
Published 20-May-2013
View from the Bridge - Bulletin 148, May 2013
The drive for US gas is affecting the energy majors' profitability, but the lubes sector is running a tighter ship. The internet is forcing an omni-channel model in the retail sector and OATS is re-aligning its Bulletin from next month.
Published 14-May-2013
Shell launches lubes mobile app
Shell Lubricants has launched a new mobile application with a little help from OATS data
Published 29-Mar-2013
Internet, social media and the lubricants industry
How European lubricants marketers are using the internet and social media.
Published 07-Nov-2011