Saudi Hyundai franchise strengthens Shell ties


A Saudi Arabian Hyundai franchise is set to supply Shell oil products.

Al-Jomaih and Shell Lubricating Oil Company, together with Al-Wallan Trading Company, have signed a marketing and service contract for the supply of Shell oil products in Al-Wallan’s Hyundai franchise Workshops and Quick Service Centers across Saudi Arabia.

Sole Hyundai distributor in the Central region of Saudi Arabia, the Al-Wallan Group has become one of Shell's largest affiliates.  The oil major has had a lubricants tie-in with the South Korean automaker for eight years across its dealer network in more than 60 countries, while Shell and Al-Jomaih's relationship stretches back nearly 50 years.

Hyundai has established a strong reputation in Saudi Arabia and now ranks as the second-highest selling brand in the Kingdom.