Lubrizol launches bike website


Lubrizol has launched a new digital resource.

Lubrizol bike site

Lubrizol's new bike site Image: Lubrizol MCEO

The specialist lubes and chemical manufacturer has launched a website dedicated to motorcyle industry and aimed at a wide audience including oil marketers, OEMs and riders themselves with an interest in motorcycle engines and lubes.

As well as technical specifications, the website is designed to raise awareness of the unique nature of motorcycle engines.

The site stresses the relationship to lubrication, emphasising the need for the use of dedicated motorcycle oil products and includes a series of educational videos.