Roland Berger's William Downey examines the implications of changes in the automotive industry for lubricants in 2025.
This presentation was first delivered by William Downey at the London ICIS Conference in February 2013. It discusses the key drivers for change in the automotive industry and their potential impact on the global lubricants sector.
According to William, based on Roland Berger's research, there are likely to be five primary drivers for lubricant changes:
- Powertrain electrification
- The shift to Asia
- Always online/Always connected technologies
- Demotorization
- Proliferation of vehicles meeting consolidation of OEMs
This fascinating insight is a 'must read' for lubes industry marketers and strategists, providing detailed statistics and projections for the future of the automotive sector.
OATS is pleased to be able to offer the presentation slides for download. For more detailed information, and to watch a video interview with Bill Downey, click here, or you can contact William directly at william.downey@rolandberger.com