Published 18th March, 2011
Research by Chevrolet in the UK discovered that modelling clay, known as Play-Doh, was the most popular nostalgic toy.
The Chevroclay Orlan-Doh Image: Chevrolet UK |
Armed with the research findings, Chevrolet decided to celebrate the launch of it's Orlando (or should that be Orlan-doh) seven-seater car to the UK by literally creating a new model - out of 1.5 tonnes of Play-Doh.
The life-size replica vehicle, made from bright blue Play-Doh, took two weeks to build by an expert team of eight model makers. The car was then 'parked' in a London street. Despite not having licence plates or displaying road tax, the parking authorities clearly found their inner-child and refrained from giving the car a parking ticket.
The nostalgic toys Top Five was:
- Play-Doh
- Lego
- Kinder Egg
- Action Man
- Barbie